Privacy policy

Last updated: October 8, 2025

RareU operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). RareU is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.


Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified. We may collect or process the following categories of personal information, depending on your interaction with the Services, your location, and as permitted or required by applicable law:

  • Contact details: name, address, billing address, shipping address, phone number, email address

  • Financial information: credit/debit card details, payment information, transaction data

  • Account information: username, password, preferences, settings

  • Transaction information: items viewed, cart activity, wishlist, purchases, returns, exchanges, cancellations, order history

  • Communications: information you include when contacting customer support

  • Device information: device details, IP address, browser, network connection, unique identifiers

  • Usage information: interactions with and navigation of the Services


Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you when you create an account, visit or use the Services, contact us, or provide information

  • Automatically through cookies and similar technologies

  • From service providers who support our Services (e.g., shipping, payment processors, analytics)

  • From partners or third parties


How We Use Your Personal Information

Depending on your interaction with the Services, we may use your information for the following purposes:

1. Provide, Tailor & Improve the Services

To provide and enhance your shopping experience, manage your account, fulfill orders, process payments, execute returns and exchanges, send notifications, and offer personalized product recommendations.

2. Marketing & Advertising

To send promotional emails, text messages, or postal mail, and to show targeted advertisements based on your activity on the Services.

3. Security & Fraud Prevention

To authenticate accounts, detect and investigate possible fraud, illegal activity, or security threats, and ensure the safety of our users and Services.

4. Communicating with You

To provide customer support and maintain our relationship with you.

5. Legal Reasons

To comply with laws, respond to legal requests, handle disputes, and enforce our policies.


How We Disclose Personal Information

We may disclose personal information to third parties in the following cases:

  • Shopify, vendors & service providers (IT, shipping, analytics, customer support, payment processing)

  • Business & marketing partners for advertising or marketing purposes

  • When directed or consented by you

  • With our affiliates or corporate group

  • In business transactions (e.g., mergers, bankruptcy)

  • To comply with legal obligations


Relationship with Shopify

Our Services are hosted by Shopify. Shopify collects and processes personal information necessary to operate and improve the Services. This may include information shared across multiple merchants using Shopify’s platform.

Shopify may also use your personal information for enhanced platform features. In those circumstances, Shopify is responsible for processing your personal data.

To learn more, visit the Shopify Consumer Privacy Policy or the Shopify Privacy Portal.


Third-Party Websites and Links

Our Services may contain links to third-party websites or platforms. We are not responsible for their privacy or security practices. You should review their policies independently.


Children’s Data

The Services are not intended for children, and we do not knowingly collect personal information of individuals under the age of majority. If you believe a child has provided information, contact us to request deletion.

We do not knowingly “sell” or “share” personal information of individuals under 16.


Security & Retention of Your Information

We use reasonable security measures, but no system is completely secure. Do not send sensitive information through unsecure channels.

We retain personal information as long as necessary to provide Services, manage accounts, comply with laws, resolve disputes, or enforce policies.


Your Rights & Choices

Depending on your location, you may have the following rights:

  • Right to Access / Know

  • Right to Delete

  • Right to Correct

  • Right to Portability

  • Managing communication preferences (unsubscribe anytime)

You may exercise your rights through the Services or by contacting us using the details below.

We may verify your identity before processing requests and may allow authorized agents to act on your behalf.

We do not discriminate against users for exercising privacy rights.


Complaints

If you have concerns about how your personal information is handled, contact us. You may also have the right to escalate complaints to your local data protection authority.


International Transfers

Your personal information may be transferred and processed outside your country.
For transfers from the EEA or UK, we rely on Standard Contractual Clauses or similar approved mechanisms unless the destination country is deemed adequate.


Changes to This Privacy Policy

We may update this policy from time to time for operational, legal, or regulatory reasons. Updated versions will be posted with a revised “Last updated” date.


Contact

If you have questions, need support, or wish to exercise your rights, contact us:

RareU
📞 Phone: +91 9612081445
📧 Email: rareuwardrobe@gmail.com
🏠 Address:
Unimark Springfield Narayanpur Rajarhat
Classic 2, Block 1, Flat 9-C
700136 New Town, West Bengal, India